Moss was discovered in 1988 at the age of 14 by Sarah Doukas, the founder of Storm Model Management, at JFK Airport in New York City, after a holiday in The Bahamas. Moss's career began when Corinne Day shot black-and-white photographs of her, styled by Melanie Ward, for British magazine The Face when she was 16, in a photo shoot titled "The 3rd Summer of Love". Moss then went on to become the "anti-supermodel" of the 1990s in contrast to the "supermodels" of the moment such as Cindy Crawford, Elle Macpherson, Claudia Schiffer, and Naomi Campbell, who were known[citation needed] for their curvaceous and tall figures.
Moss was voted 9th in Maxim's "50 Sexiest Women of 1999" and 22nd in FHM's "100 Sexiest Women of 1995". Men's magazine Arena named her as their Sexiest Woman in their 150th issue. In March 2007, Moss won the Sexiest Woman NME Award. She made her first appearance in the British women's Sunday Times Rich List in 2007, where she was estimated to be worth £45 million. She ranked as the 99th richest woman in Britain. In the 2009 Rich List, she was ranked as the 1,348th richest person in the UK, with a net worth of £40 million.
In July 2007, earning an estimated total of $9 million in the past 12 months, Forbes magazine named her second on the list of the World's 15 top-earning models list.
